What are Content Silos?
Content Silos represent a structured approach to organizing website content around particular subjects or themes. They function as dedicated topic regions where you aim to establish your site’s authority. Each silo comprises two key elements:
- Target Keyword — The primary topic or theme you’re targeting for rankings
- Target Page — Your most significant page addressing that topic (commonly referred to as a “pillar page”)
How SEOJuice Uses Content Silos
When you establish content silos, SEOJuice performs the following:
- Identifies related content throughout your site automatically
- Builds strategic internal links directing to your chosen target pages
- Develops topical authority surrounding your key themes
- Assists search engines in comprehending your site architecture
- Enhances your potential to rank for intended keywords
Practical Example
Consider a culinary website scenario:
- Target Keyword: “Italian Pasta Recipes”
- Target Page: Your comprehensive pasta-making resource
- SEOJuice Action: The system discovers relevant mentions across your site (such as “spaghetti” or “fettuccine”) and creates links back to your principal pasta guide.